Netflix Is Great at Making Money. Its Problem Is Keeping Viewers Hooked.
Netflix viewer retention
Covered by 5 sources
- NYT Business·6h agoNetflix Is Great at Making Money. Its Problem Is Keeping Viewers Hooked.
The streaming service reported a 12 percent increase in quarterly revenue, but acknowledged that stagnant viewership, particularly in the U.S. and Canada, was a major concern.
Read at NYT Business → - The Verge·7h agoNetflix is telling investors not to worry, even though you’re watching less and less
Netflix is making monetization a top priority amid reports of falling viewing time. As part of its third-quarter earnings report on Tuesday, Netflix lists improvements to monetization as one of its main focuses going forward, alongside efforts to boost entertainment value and…
Read at The Verge → - Deadline Hollywood·7h agoSkeptical Wall Street Dings Netflix On Soft Revenue Forecast
Netflix numbers for the third quarter are out and Wall Street is not impressed, dining the giant streamer’s stock in particular for its softer than expected revenue forecast. “It’s a more competitive landscape and they need to make some changes,” said Mark Mahaney, an analyst at…
Read at Deadline Hollywood → - Forbes Business·7h agoNetflix’s Strong Results Mask A Bigger Strategic Challenge
The streaming giant remains enormously profitable. But its latest results raise questions about engagement, advertising & whether it can deliver the next phase of growth.
Read at Forbes Business →
